Business Ethics: Maintaining a Moral Compass Despite the Pressures of Commerce

The world of commerce is often a difficult one to navigate. Whether the position you hold is that of CEO, CFO or any other higher-level executive, maintaining a moral compass is one of the only ways you can help your company overcome the ethical obstacles, challenges and distractions the business world is bound to present.

You have to know, with certainty, the difference between right and wrong. You have to be able to maintain your integrity and be willing to be held accountable for the actions you take.

The CEO of Booher Research had it right when she stated in a recent Huffington Post article, "When people decide to disregard their moral compass as the official business handbook, they begin to make up the rules as they go."

Social Media Gifts for Fundraising: 3 Methods to Boost Your Strategy with Promotional Gifts.

Social media is the taking over as the place for fundraisers looking to generate interest, conversation and increase engagement with their cause. It is the ideal platform for communicating with supporters, potential and existing. Twitter, Facebook and Google+ are among many of the online tools now at your disposal. However, social media is yet to make other forms of traditional marketing obsolete and focusing your efforts on an interconnected strategy is imperative to success. The promotional gifts industry is well recognized in the fundraising sector but there are new ways it can be utilized with modern marketing tools.

In a study by the BPMA they found that promotional gifts can increase visibility more than most other forms of promotion.

Time to repair your roof? Top tips on when you should invest:

Repairing your roof, no matter how small or large the work is, is an investment! Protecting my family and the value of my home seems like a sound investment to me.

 Do you know the current condition of your roof? It is an aspect of our homes that most of us pay very little attention to, unaware as to whether there are any signs of damage. We’d be concerned if there was a crack in our wall, or a missing brick, so why are we less concerned when the damage is happening on our roof?

How Much Does Google Know About You?

How Much Does Google Know About You infographic

Internet privacy is a very hot topic and it is is being talked about more and more as we become increasingly dependent on computers. Many people are making sure they have firewalls, their data is encrypted and they have passwords that aren't as simple as password123. There are even laws that have attempted to be passed such as the Cyber Intelligence Sharing and Protection Act or CISPA, which would have destroyed internet privacy as we know it today.

It's no surprise that one of the companies that supported CISPA was Google. This is because CISPA allowed for companies to share your information internet information such as search history and preferences online without the threat of prosecution. So why would Google want to share your information? One word that sums it up, money.

Dell Gines took a look at some of the ways Google tracks its users data below. Internet users have become increasingly more dependent upon Google for almost everything they do online. Want to check out that new viral video? Google the name of it and browse through result or just go to YouTube, which just happens to be owned by Google. Your Gmail account is done through Google, which is used to send and store sensitive data. If you want to access data from another location, you can even store it on your gmail accounts drive. Take a look at the infographic to find out all the ways you depend on Google.

Cerebral Palsy: Your Rights and Social Responsibility

 

Having a baby is one of the happiest moments in a parent’s life. From the moment you learn that you are pregnant, emotions of excitement and anticipation accompany you until the delightful moment that your little one enters the world.  Mothers work hard to ensure that they eat properly, get enough rest and take care of themselves while pregnant to ensure the health of their baby.  Couples interview doctors and choose a qualified care provider that can make assure their child is cared for during pregnancy and delivery.  Parents put their trust in hospitals and medical professionals every day asking of them one simple thing – do a good job and deliver my child safely.  Unfortunately accidents during delivery happen, and when they do children are at risk for cerebral palsy.

The New Face of Business: Beautifully Deceiving

Online Social Networking has changed the way we conduct business. Our office can now be predominantly our laptop, or any other metal object that supports (Wi-fi). We are constantly “connected,” and many of us feel a nagging feeling when we’re not. Online social platforms have extended a businesses’ reach.  Between updating social statuses, checking Gmail, and tweeting the latest news, we have become disconnected from an essential part of social interaction: the physical part.

Don't Spread Yourself Too Thin- Do One Thing Well

I usually give great advice, but often have trouble following it myself. However, this subject- focusing on one thing at a time, and doing one thing well- is something I am very good at. I couldn't survive any other way (believe me, I've tried). I always have a lot of different things going on at the same time- writing for several websites, publishing other writer’s work on my sites, promoting my work, networking, consulting, marketing- it’s a never-ending, constantly growing list of things to do. So I do the only thing that makes sense, and chip away at that list, one by one. And at the end of the day, it’s amazing what one person can do.